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THE BRAND

PARAMIDONNA is a luxury swimwear and beachwear brand founded in 2015 by Donika Ancheva in Bulgaria. A fashion driven philosophy rooted in sustainable materials, practices and innovation. Taking a modern approach to swimwear, PARAMIDONNA creates timeless and joyful designs produced in their family owned factory from the most premium, Italian materials made from recycled plastics. Reducing the excess production of various sizing with their one size range's inclusive fit.


The genesis of the brand lies in Donika's personal quest for the perfect swimsuit. Frustrated by the lack of resonant options, she embarked on a mission to create something truly unique. Out of this vision, PARAMIDONNA was born, embodying her ideals of swimwear that encompasses style, comfort, and individuality.

The one-size concept at PARAMIDONNA goes beyond practicality; it's a response to the size confusion prevalent in the fashion industry. Donika envisioned a universal fit that transcends conventional sizing, ensuring each piece is accessible to every body shape.

In essence, PARAMIDONNA is not merely a brand; it's a narrative woven from childhood nostalgia, the craft passed down through generations, and a personal journey of creating swimwear that resonates with the individuality and diversity of every wearer.